Newsary Pty Ltd (ABN 72 669 333 902) trading as Gust PR
Version 1.0 — effective 30 June 2026
1.1 These Terms & Conditions (Terms) govern your access to and use of the Gust PR platform, website and services supplied by Newsary Pty Ltd ABN 72 669 333 902 trading as Gust PR (Gust, we, us, our).
1.2 These Terms apply to you if you:
1.3 These Terms, together with any Order Form, Subscription Agreement, Statement of Work or written proposal we issue and you accept (each an Order), and our Privacy Policy, form the entire agreement between us (Agreement). Where an Order conflicts with these Terms, the Order prevails to the extent of the inconsistency.
1.4 The Agreement is structured as:
1.5 By creating an account, accepting an Order, or paying an invoice, you agree to these Terms. If you are agreeing on behalf of an organisation, you warrant that you are authorised to bind that organisation, and "you" means that organisation.
1.6 You must be at least 18 years old and using the Services for business purposes.
Client Data means information, materials, documents, brand assets, writing samples, contact lists, prompts and instructions you or your Authorised Users submit to the platform or provide to us.
Deliverables means media plans, story angles, pitch drafts, press releases, reports, media kits, briefings and other materials we prepare for you.
Gust IP means the platform, our software, models, prompts, scoring methodologies, taxonomies, playbooks, frameworks, templates, aggregated media datasets and all know-how underlying them.
Media Data means information about journalists, editors, producers, publications and outlets made available through the platform, including profiles, beats, coverage history, contact details and fit scores.
Outputs means AI-generated text, scores, rankings, summaries, recommendations and analysis produced by the platform.
Services means the platform, the PR Services, and any other service we supply under an Order.
Authorised User means an individual you permit to access the platform under your subscription, including team members, collaborators and invited reviewers.
3.1 You must provide accurate account information and keep it current.
3.2 You are responsible for all activity under your workspace, including the acts and omissions of your Authorised Users, and for keeping credentials secure. Tell us promptly at support@gustfeel.com if you suspect unauthorised access.
3.3 A seat is one named individual. Seats must not be shared between people.
3.4 You may invite collaborators (including people outside your organisation) to contribute to campaigns. You are responsible for what those collaborators can see and do in your workspace, and for having the right to share with them any Client Data they can access.
3.5 We may set fair-use limits on usage that consumes third-party paid services (including AI generation, contact lookups, web search and article ingestion). Current limits are published in-product or in your Order.
4.1 Subject to payment, we grant you a non-exclusive, non-transferable, non-sublicensable, revocable licence to access and use the platform during your subscription term for your own internal business communications purposes.
4.2 You must not, and must not permit anyone else to:
4.3 All right, title and interest in the Gust IP remains ours or our licensors'.
5.1 Media Data is provided to help you identify and approach relevant media contacts for genuine communications purposes. It is compiled from public sources and third-party providers, and some contact details are derived or inferred rather than confirmed by the individual.
5.2 You may use Media Data only to research, prepare and send genuine, relevant media outreach on your own behalf (or, if you are an agency, on behalf of a client identified in your workspace).
5.3 You must not:
5.4 You are the sender. When you contact a journalist using Media Data, you are responsible for complying with the Privacy Act 1988 (Cth), the Spam Act 2003 (Cth), the Do Not Call Register Act 2006 (Cth), and any equivalent law applying to that individual, including the GDPR and UK GDPR where the recipient is in the EU or UK. This includes providing a functional unsubscribe and identifying yourself accurately.
5.5 We make no warranty that any contact detail is current, correct, verified or that any individual consents to being contacted.
5.6 We may remove, suppress or restrict Media Data at any time, including in response to an individual's request. You must honour a suppression notice we give you within 5 business days.
6.1 You retain all ownership of Client Data.
6.2 You grant us a non-exclusive, worldwide, royalty-free licence to host, copy, process, transmit and display Client Data, and to create derived data from it, solely to provide, secure, support and improve the Services for you.
6.3 You warrant that you have all rights and consents necessary for us to handle Client Data as contemplated, including for any personal information about third parties you upload (such as contact lists, sources, spokespeople or campaign collaborators).
6.4 De-identified and aggregated data. We may create and use aggregated, de-identified statistics and benchmarks derived from platform usage and public media coverage (for example, outlet and narrative-level metrics). Such data will not identify you, your brand or your Client Data, and we may use it without restriction. We do not use your Client Data to train third-party foundation models, and we instruct our AI providers not to train on data submitted through our accounts.
6.5 We are not a records-management or archival service. You are responsible for retaining your own copies of anything you need.
7.1 The Services use artificial intelligence, including third-party large language models, to generate drafts, scores, matches and recommendations.
7.2 Outputs are provided as is, are probabilistic, and may be inaccurate, incomplete, out of date or misattributed. You must review, verify and fact-check every Output before relying on it, publishing it, or sending it to a third party.
7.3 Outputs are not legal, regulatory, financial, medical or investment advice. Where a campaign touches a regulated area (including securities offers, crowdfunding, therapeutic goods, financial products, or election communications), you are responsible for obtaining independent professional advice and for any required disclosures or approvals.
7.4 Outputs are not unique to you. Similar prompts may produce similar Outputs for other customers. We do not warrant that any Output is original or free from third-party rights, and you should carry out your own checks before publishing.
7.5 We may change, substitute or remove AI providers, models or features at our discretion, provided we do not materially reduce the core functionality you have paid for.
8.1 The Services depend on third-party providers, including cloud hosting, AI model providers, payment processing, email delivery, search and content-retrieval services, and any integrations you choose to connect (such as Gmail or Slack).
8.2 If you connect a third-party account, you authorise us to access and use it as needed to provide the connected feature, in line with the permissions you grant. You may disconnect at any time.
8.3 We are not responsible for third-party services, their availability, or their terms. Your use of a connected account remains subject to that provider's terms.
9.1 Fees are set out in your Order or on our published pricing page and are quoted in Australian dollars, exclusive of GST unless stated otherwise. GST will be added where applicable.
9.2 Unless your Order says otherwise:
9.3 Card payments. Card payments are processed by Stripe. We do not store full card numbers. By providing payment details you authorise us (via Stripe) to charge the applicable fees, including recurring fees, until you cancel.
9.4 Invoices are payable within 7 days. We may charge interest on overdue amounts at 10% per month overdue and recover reasonable costs of recovery.
9.5 We may suspend the Services if an invoice is more than 7 days overdue, after giving you notice and an opportunity to pay.
9.6 We may change subscription pricing on 30 days' written notice, effective from your next renewal. If you do not accept a price change, you may decline to renew.
9.7 Any discount, pilot rate, subsidised place or sponsored activation applies only for the period agreed in writing and does not carry into a renewal unless re-agreed.
10.1 Your subscription starts on the date stated in your Order (or on sign-up for self-serve plans) and continues for the stated term.
10.2 Unless your Order says otherwise, subscriptions renew automatically for successive periods of the same length. Either party may prevent renewal by giving written notice at least 30 days before the end of the current period.
10.3 Cancellation takes effect at the end of the paid period. Access continues until then. Prepaid fees are not refunded on cancellation except where required by law.
10.4 On termination or expiry:
10.5 Clauses 4.3, 5.3–5.5, 6.4, 7, 9, 11, 14–17 and 20 survive termination.
11.1 Each party must keep the other's Confidential Information confidential, use it only for the Agreement, and disclose it only to personnel and contractors who need it and are under equivalent obligations.
11.2 This does not apply to information that is public through no breach, independently developed, lawfully received from a third party, or required to be disclosed by law.
11.3 Embargoed and market-sensitive information. If you provide us with embargoed, price-sensitive or pre-announcement information, tell us in writing. We will treat it as Confidential Information and restrict access accordingly.
11.4 Publicity. We may name you as a client and describe the work at a high level in our marketing, unless you tell us in writing that you would prefer we did not. We will not disclose campaign results, fees or Confidential Information without your consent.
Where an Order includes a variable performance fee, Schedule 3 sets out how it is calculated and when it is payable. Where an Order does not include one, no guarantee of results, coverage, placements or outcomes is given or implied.
13.1 Nothing in these Terms excludes, restricts or modifies any guarantee, right or remedy under the Competition and Consumer Act 2010 (Cth), including the Australian Consumer Law (ACL), that cannot lawfully be excluded.
13.2 Where the ACL applies and the Services are not of a kind ordinarily acquired for personal, domestic or household use, our liability for breach of a consumer guarantee is limited, at our option, to resupplying the Services or paying the cost of having them resupplied.
14.1 We warrant that we will perform the Services with due care and skill, using appropriately qualified personnel.
14.2 Subject to clause 13, we exclude all other warranties, express or implied, including as to merchantability, fitness for a particular purpose, accuracy of Outputs or Media Data, uninterrupted availability, or the achievement of any commercial or media outcome.
14.3 The platform is provided on an "as available" basis. We do not commit to a service level unless one is stated in your Order.
15.1 Subject to clause 13, our total aggregate liability arising out of or in connection with the Agreement is limited to the fees you paid us in the 12 months immediately before the event giving rise to the claim.
15.2 Subject to clause 13, neither party is liable for indirect or consequential loss, or for loss of profit, revenue, goodwill, reputation, business opportunity, anticipated savings, or data (other than the cost of restoring data from your own backups).
15.3 Subject to clause 13, we are not liable for loss arising from:
15.4 Each party's liability is reduced to the extent the other party's act, omission or breach caused the loss.
You indemnify us against loss, liability and reasonable costs (including legal costs) arising from:
17.1 We may suspend or limit access immediately where we reasonably believe there is a security risk, unlawful use, a breach of clause 4.2 or 5, or a risk to our other customers or to individuals in our Media Data.
17.2 Either party may terminate for a material breach not remedied within 14 days of written notice.
17.3 Either party may terminate immediately if the other becomes insolvent, or if there is abusive, threatening or unlawful conduct towards its personnel.
Where we introduce you to a freelancer, contractor or specialist engaged by us, you must not directly engage that person for equivalent work during the term and for 12 months afterwards without our written agreement. This does not restrict you from engaging anyone you already had a relationship with.
19.1 We may update these Terms. We will give at least 30 days' notice of a material change by email or in-product, and the change takes effect at your next renewal or 30 days after notice, whichever is later.
19.2 If a material change is unacceptable to you, you may terminate before it takes effect and receive a pro-rata refund of prepaid fees for the unused period.
19.3 Changes to an executed Order require written agreement from both parties.
20.1 Relationship. The parties are independent contractors. Nothing creates a partnership, joint venture, agency or employment relationship.
20.2 Assignment. Neither party may assign without consent, except that we may assign to a related body corporate or in connection with a merger, restructure or sale of business, on notice.
20.3 Subcontracting. We may subcontract, but remain responsible for the Services.
20.4 Notices. Notices must be in writing and sent to the email addresses in the Order, or to marie@newsary.co.
20.5 Force majeure. Neither party is liable for delay or failure caused by events beyond its reasonable control, provided it notifies the other and takes reasonable steps to mitigate.
20.6 Severability. If a provision is invalid, it is severed and the rest continues.
20.7 Waiver. A failure to enforce is not a waiver.
20.8 Entire agreement. The Agreement supersedes all prior discussions, proposals and representations.
20.9 Governing law. These Terms are governed by the laws of New South Wales, Australia, and the parties submit to the non-exclusive jurisdiction of its courts.
20.10 Disputes. Before commencing proceedings (other than for urgent interlocutory relief), the parties must meet in good faith within 10 business days of a written dispute notice to try to resolve the dispute.
S1.1 What the subscription includes. Access to the Gust platform for the tier stated in your Order, which may include media monitoring and analysis, narrative and share-of-voice reporting, journalist and outlet discovery and fit scoring, campaign planning, pitch drafting and editing, brand voice tooling, alerts and briefings, and the Gen-e assistant.
S1.2 Standard subscription fee. AUD $129 or AUD $499 per month, ex GST, or as stated in your Order.
S1.2 Agency or All inclusive subscription fee. From respectively, $799 to $3,000/m, ex GSt or as stated in your Order.
S1.3 Tiers and limits. Feature availability, seat count, monitored brands, alert frequency, contact lookups and AI generation volumes vary by tier and are set out in your Order or on our pricing page.
S1.4 Onboarding. Onboarding may include brand analysis, keyword and narrative configuration, competitor setup and voice capture. You must supply the information we reasonably request; delays in doing so extend our timeframes.
S1.5 Availability. We aim for high availability but do not guarantee uninterrupted access. We may perform maintenance, and will give advance notice of planned maintenance where practicable.
S1.6 Beta features. Features labelled beta, preview or experimental are provided as is, may change or be withdrawn, and are excluded from any service commitment.
S1.7 Data sources. Media coverage in the platform is sourced from publicly available news content, feeds and third-party retrieval services. We display metadata, extracts and links. We are not the publisher of that content and do not warrant its accuracy. Copyright in articles remains with the publisher.
S1.8 Contact lookups. Where a tier includes journalist contact lookups, these are subject to a monthly allowance. Contact details may be verified, published by the individual, or inferred from an outlet email pattern. Inferred addresses are marked as such and may be incorrect. Clause 5 applies to all of them.
S2.1 Scope. Where an Order includes managed communications work, we may provide media strategy, narrative development, media list building, pitch and release drafting, media relations and outreach, spokesperson briefing, media kit development, coverage reporting and campaign debriefs, as scoped in the Order.
S2.2 Standard engagement fee. The All Inclusive plan is AUD $3,000 ex GST per month — a fixed execution fee of AUD $2,500 ex GST plus a variable performance fee of AUD $500 ex GST — and includes the platform subscription for the engagement period. Schedule 3 sets out how the performance fee is calculated and when it is payable. Other engagements are priced as stated in your Order.
S2.3 Your obligations. You must:
S2.4 Approval. We will not issue any material to media on your behalf without your written approval. Once you approve, you are responsible for the accuracy of the content.
S2.5 No guarantee of coverage. Editorial decisions rest with journalists and outlets. We do not guarantee placements, coverage volume, sentiment, timing or outcomes. Schedule 3 governs the variable performance fee and is not a guarantee of coverage. We do not pay for coverage and will not participate in undisclosed paid editorial.
S2.6 Deliverables and IP. On full payment, we assign to you all intellectual property rights in Deliverables created specifically for you, excluding Gust IP. We grant you a perpetual, non-exclusive licence to use any Gust IP embedded in a Deliverable to the extent needed to use that Deliverable.
S2.7 Contractors. We may engage freelancers, writers, editors and specialists. We select and brief them with reasonable care. They are our contractors, not your employees or agents.
S2.8 Timeframes. Timeframes are estimates and depend on your responsiveness and on news cycles.
S2.9 Pausing. If you do not provide required input for 20 business days, we may pause the engagement. Fees for work already performed remain payable.
S2.10 Crisis and issues work. Crisis, issues or reputation-management work is out of scope unless expressly included in an Order, and is charged separately.
S2.11 All Inclusive plan — what is included. Where your Order is for the All Inclusive plan, each monthly cycle includes:
You may cancel at any time which will take effect from the start of the next month, in accordance with clause 10.
Applies where an Order includes a variable performance fee — for example, the All Inclusive plan.
S3.1 How the fee is made up. The All Inclusive monthly fee of minimum AUD $3,000 ex GST comprises a fixed execution fee of AUD $2,500 ex GST and is inclusive of the AUD $499 ex GST platform subscription. It also includes a variable performance fee of AUD $500 ex GST. The variable performance fee is payable on the terms set out in S3.3.
S3.2 What we provide each month. In each monthly cycle we will provide:
An opportunity means a specific, identified media opening that we put to you with a recommended angle and target. It is not a guarantee that coverage will be published.
S3.3 When the performance fee is payable. The performance fee is payable for a month in which we have provided you with at least one opportunity. It remains payable where coverage does not result because:
S3.4 When the performance fee is not payable. The performance fee is not payable for a month in which we have not provided you with any opportunity.
S3.5 Software-only months. If in a given month we have carried out no work and made no contact, that month is charged at the platform subscription rate only — AUD $499 ex GST. No execution fee and no performance fee applies.
S3.6 Not a guarantee of coverage. The performance fee relates to the creation and delivery of opportunities, not to publication. Editorial decisions rest with journalists and outlets (clause S2.5).
S3.7 Records. Opportunities, pitches, your responses and their status are recorded in the Gust platform. Both parties may rely on those records for the purposes of this Schedule.
S3.8 Your rights. Nothing in this Schedule limits your rights under clause 13 (Australian Consumer Law).
Newsary Pty Ltd t/a Gust PR
ABN 72 669 333 902
marie@newsary.co